Archives for July 2012

Learn to Love Cold Calling

For all those people that would rather get their teeth drilled than make cold calls, listen up. I really don’t know anybody that enjoys making cold calls, including me. But if you want your business to be successful you will have to get used to the fact that you are going to have to do it.

cold calling

cold calling

I know what you’re thinking, “I’ll just hire someone to do that”. Well, you could do that, but you also need to learn how to do it yourself. Nobody can sell your company, products, services, like you.

Instead of dreading it, learn to love it. “No way!” you’re saying. “I will never learn to love cold calling”. It is especially hard right now in this down economy. People are less likely to want to talk to you and definitely not in the mood to be spending money. But that is why you need to be doing it now. If you can succeed at cold calling now it will only get easier. [Read more…]

Project Copy Cat

Today ICE and Homeland Security carried out Project Copy Cat, seizing 70 websites selling counterfeit merchandise. The websites looked so much like the real sites that it was almost impossible to tell them apart. They even had SSL certificates which captured customers personal information and credit card numbers.

counterfeits

counterfeits

As the owner of patents, trademarks and copyrights, I have had an ongoing battle with counterfeiters in the past couple of years. One day I just happened to Google wrist water bottles and found a site in China that had a picture of me wearing my own product. When I called them they tried to sell me my product.

That’s when I launched infringerblacklist and spent the next 6 months getting the counterfeit products removed from the Internet. It was a daunting task. I finally managed to remove most of them from the Internet. But counterfeiters are like cockroaches. If you don’t keep it under control, they multiply. [Read more…]