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Pros and Cons of a Business Plan

pros and cons of business plan
pros and cons of business plan

What are the pros and cons of a business plan? I asked a group of business owners and here are their answers:

Leisurehiking.com

I am a serial entrepreneur with both successes and failures under my belt. I have even lost 2 x million dollar companies, the last one due to Covid (travel industry). Entrepreneurship surely is a rollercoaster…

 

Here is my view on the pros and cons of a business plan:

 

As a serial entrepreneur, I can say that except for my first business, I have never done business plans. Despite the first and only business plan being both lacking and incomplete, I built the business from an investment of $3000 to almost $2 million over 6 years.

 

I identify with Mark Zuckerberg’s “Move fast and break things”. I believe that business plans are for the most part, a waste of time. Get going and take action, then course-correct. Having said that, I do believe that business plans have their place, especially in larger ventures. However, just because I don’t believe in business plans, does not mean that I am not analyzing before I start a new venture. Far from it. I research heavily! I simply do not spend time making elaborate business plans and use them as guiding documents for running my business.

Marketing plans, however, are a totally different story! I use Allen Dib’s 1-page marketing plan framework in my businesses.

Thomas Sorheim

Founder of Leisurehiking.com

Web: https://leisurehiking.com/

Mirrorcoop.com

I’m John Linden and I am an interior designer from Los Angeles(www.mirrorcoop.com). When I started my business 7 years ago, my partners and I developed a very detailed business plan. We projected revenue, expenses, cashflow. We looked at where we wanted to be in 3-5 years.

And we did it all on paper and used it as a road map for our progress.We hired an accountant to do projections and answer questions throughout the year. He was vital in making sure our projections were accurate – which helped us reach our goals or course-correct when we were off track.In the end, I’m glad I had a business plan!

It helped me make decisions and set goals all along the way – from finding investors to deciding whether each opportunity was worth pursuing or not. Today, I still refer back to it (even though things have changed so much since then). Now, I don’t know if a business plan is essential for every startup.

If you’re in the early stages of brainstorming an idea with a couple of friends/co-founders, maybe it’s not worth writing one up. But for those who are serious about getting your idea off the ground as a legitimate business – it might be worth giving it a shot.

Also, there are plenty of free templates online to help you get started. Don’t pay someone to write one for you – many times these plans will turn out very generic and non-specific! Write your own or ask people you know for feedback. You can also find templates at your local library.

I do remember one thing that helped me when writing my business plan: I wrote it from a customer’s perspective. Where do you see yourself in 3-5 years? What problem are you solving? How does your product/service make someone else’s life easier or better? If you can answer those questions, then the details about prices, revenue projections, etc.will fall into place.

John Linden – Designer

(424) 252-2359

www.mirrorcoop.com

Income.ca

“When I first started my company, one of the first things I did was create a business plan. Looking back, although making the business plan was time consuming and not always accurate, I believe the positive impact of the plan helped my business to become more successful. The business plan helped me to understand where to allocate my finances and which parts of the business would need more investment.

By knowing what I needed to achieve before I could begin making a profit, this made the high initial financial investment seem less painful, because I had a goal I was aiming for and a clear way to achieve this goal. The business plan also helped me to focus on my target audience more efficiently. I was able to shape the business and advertising in a way that made it more appealing to my core demographic. If I could go back in time, I would definitely still create a business plan. I believe it has played an integral role in the success of my company.”

Randy Charach

https://INCOME.ca

GreenPal – Uber for Lawn Care

Our business just surpassed $20 million a year and annual revenue.
I remember the first year we got started eight years ago my two cofounders and I spent three months writing our business plan.
Writing a business plan in futile yet indispensable exercise. The excise is a forcing function to cause you to really understand if you really want to proceed with the business endeavor.
However, no business plan survives first touch with actual customers.
Its important to organize your thoughts, and your plan of attack, however, much of what is assumed and forecasted in a business plan for a new start-up are just placeholders and hypothesis.
My advice to start up entrepreneurs is to spend less time planning, and more time building something to get into the market place to begin testing assumptions.

Bryan Clayton / CEO
bryan@yourgreenpal.com / 6154974175 (M)

GreenPal
1-866-798-4485 (O)
1312 5th Avenue N Nashville, TN 37208
http://www.yourgreenpal.com

Resinartsupply.com

I bootstrapped my e-commerce business in early 2019 without a business plan growing 100% year over year to $1 million in revenue. Not having a business plan or investors allowed us to adapt and bring products to market faster than our competitors. WhileI don’t think a formal business plan is necessary when capital isn’t being raised it is still vital for entrepreneurs to understand their value proposition, potential market share, and margins to ensure there are sufficient demand and profit for their product or service.

Amazon listing: https://www.amazon.com/dp/B0826KNT8W

Website: ResinArtSupply.com

Founder, ResinArt

Levi Parker

660-265-9803

Digital Harvest

I have a successful digital marketing company today and made a comfortable living with my previous two ventures.
I have never used a business plan and believe they are a waste of time. Several business plans were written in both my undergrad and graduate programs, and most of what goes into them is completely made up. The only real important part of a business plan is the marketing plan which details how you will bring your product/service to market, position it, price it, etc.
Companies live and die on sales, and marketing is responsible for bringing in the prospects to sell. It doesn’t matter what your projections are for revenue, or what the SWOT analysis says about your company/industry unless you’re able to generate sales.
Once you start generating sales, all the other plans go out the window because nothing teaches you what you need to know to operate your business like real-world experience.
Avram Gonzales
Chief Strategist, Digital Harvest
P (505) 365-1545
E avram@digitalharvest.io
W https://DigitalHarvest.io/

Viva Flavor

I run an online food and drink business that I launched in 2019. I’m very much in favor of producing a business plan, even if you’re bootstrapping the entire operation and aren’t seeking outside funding.

When you launch your first startup in particular, the post-launch excitement can quickly give way to self-doubt. The benefit of a business plan is that it gives you a personal contract of sorts that you can refer back to. You know what the business objectives for success are, and you’ve assigned hard numbers to your output goals.

Having this sort of “emotionally neutral” reference point is a powerful tool when the early days enthusiasm runs out. If you haven’t met those targets, you haven’t earned the justification to doubt the viability of the business.

Bio: John Bedford is the founder of Viva Flavor, a site dedicated to helping amateur cooks explore the world of food and drink.

Name: John Bedford
Title: Founder
Company: Viva Flavor
URL: https://vivaflavor.com

SportzPoint

Being a startup, my business needs lots of business plans. However, here are the pros and cons of a business plan.
The Pros of a business plans –
  1. It provides us with a overview of what my business should or might look like in near future.
  2. Business plans outlines the work we need to do make something happen.
  3. It also provides us with a list of things that we should cut out from our business.
  4. A long term business plan also gives us a roadmap to future of our business plans.
The Cons of a business plans-
  1. Time consuming. Sometime while planning for the future we tend to lose our focus on the present.
  2. Having static business plans gives us no options to overcome they failure, if there is any.
  3. Sometimes, business plans makes us stay within a roadmap, which hinders our will to think out of the box.
The Conclusion: With all the cons, I still think having a plan is important. Though, being flexible with the plan is the most important thing. Going with the need of the hour is what a startup needs. Moreover, if we waste too much of time planning something, it might be an issue for a small business to flourish. It can also cause some financial criticalities too.
So, I rather think about small plans and small goals. I try to tick them off, then move on with another target or goal. This gives me more time to focus on current things. Also I only try to achieve the goals which will have a long term impact on my business.
Koushik Biswas,
Founder,

Certain Pay

My mentors have both said this about the pros and cons of a business plan:
Pros:
  • Allows you to think creatively
  • Allows you to create a plan
  • Forces you to map out your attack
  • Gives validity to your cause
  • Helps you and investors see the big picture
Cons:
  • No one will read it
Lol, that’s the long and short of it. Most investors don’t care about a business plan. They care about the team they’re investing in and want to know they have a plan. The ProForma is more important, and if it’s formula-based and the entrepreneur/team can think “big picture” in unison, it allows them to pivot faster given unpredictable variables.

adamniec.phonesites.com

 

Adam Niec

Co-Founder

Certain Pay

 

When it comes to the pros and cons of a business plan, entrepreneurs have different ideas about whether they work or not. What do you think?