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Home » Page 15

Networking During the Holidays

I love the holidays. But maybe not for the same reason employees like them. When you work for yourself it’s harder to shut off the entrepreneur brain. I like the fact that everything in life is a chance to learn something new. And when I learn a new skill I’m compelled to either figure out a way to make money with it, or pass the new knowledge on to others, or both. It’s just in my DNA.

networking during the holidays
networking during the holidays

I like the fact that there’s no traffic on holidays, and things are quiet. Since no one’s in their office I can’t make any phone calls or be distracted by other stuff. I can putter around the office and get creative. I can write all day long without the phone ringing, and catch up on files that have been sitting on my desk for months.

But I did take some time off today and head to a BBQ where I really didn’t know a lot of people. Since I always have the curious brain turned on, I thought this would be a good time to test out some networking skills and see what happens. I decided to hone my listening skills, which is something most people need to improve on, myself included. Since I wasn’t there to impress anyone or plug a project or get a job, I simply asked questions and listened. I would seriously recommend doing this. By forcing yourself to focus on it you’ll realize how much you really do need to improve and how much you can learn if you take the time to listen to others. [Read more…] about Networking During the Holidays

Version 1.0

new idea launch
new idea launch

I just talked to a friend of mine who has a great idea for a business, how things were going. He said he isn’t ready to launch it yet. It’s always something. Not enough money. Not enough time. The idea isn’t fleshed out yet. Yada yada.

He told me about this great idea about 5 or 6 years ago. In fact, he has dozens of really great ideas. Not one of them has ever been done. Not one of them has even been started. I just find it baffling because as soon as I get an idea in my mind I just haul off and do it, prepared or not. I call this Version 1.0. Software companies do this all the time. They get something out there and work out the bugs along the way.

‘Cause here’s the thing… you will never, ever be completely prepared. Even companies that have millions of dollars and do tons of marketing research can still have issues.

I’m sure some people will disagree with me, but I think you should get an idea as good as it can be and then run with it. I would caution against spending too much on it initially though. My first version of swiggies were pretty awful. They were made of a bulky plastic and had a bulky terry cloth band that didn’t stay on the wrist very well and was incredibly hard to thread through the bottle. I bought some off the shelf packaging and had to seal it together with a glue gun. [Read more…] about Version 1.0

How Long Should You Chase a Dream?

This is going to be one of those posts that has a question, but no answer. That’s because it’s an individual decision. You’re talking to somebody that spent 12 years developing a product before it even made it to market. And someone that hung in there for years as an actor. Some years were great, and I made several movies and TV shows. And some years were spent bartending and waiting tables for what seemed like an eternity. I’ve spent years in a relationship waiting for a ring. So, I’m really not one to tell anyone else when they should give up a dream. I guess the answer is… when you no longer have a passion for it.

dream job
dream job

Yesterday I was told that I would finally be getting a dream job I had been pursuing for about 2 years. But it started way before that. I started planting the seeds for it before I even knew I was looking for a job. And I didn’t know I was planting seeds at all. It started years ago when I went to get a Christmas tree. The guy at the lot was very proud of the trees and wanted to tell the story of how they got there. Most people were in a hurry to get their tree and go home. But I wasn’t in much of a hurry, for a change, and sensed his excitement over telling someone the Christmas tree story. So, I stayed and listened. [Read more…] about How Long Should You Chase a Dream?

5 Ways to Stop Procrastinating and Start Blogging

work for yourself as a blogger
work for yourself as a blogger

You can probably guess why I’m writing this post. We’ve all been there. We start out with a burst of blogging energy and enthusiasm, writing like crazy, you can’t shut us up, and then…BAM, writer’s block. I’d like to say I have a great excuse, like I was backpacking through the Andes and didn’t have access to a computer.

But, no. The answer is simply that I stared at the screen for a few days and literally had nothing to say. I should know better. I teach creativity and innovation and tell others not to let this happen to them. But it happens to even the most creative people.

So, I’m going to take my own advice. Here are a few tips to get back and start blogging:

  1. Forget about it!

Have you ever just been driving down the street or taking a shower and you suddenly have a great idea for something? That’s because your brain has been working in the background and it suddenly makes a connection. Go watch TV, take a drive, climb a mountain. Anything! Just get out and do something different and stop trying to force it. Trust that your brain will recalculate. [Read more…] about 5 Ways to Stop Procrastinating and Start Blogging

PR Marketing Services

abbott & klien

PR SERVICES with ABBOTT & KLEIN:

A typical PR agency charges between $5,000 – $10,000 a month but rarely gives you personalized service. I know, I hired the largest PR firm in L.A. and spent a fortune for 3 months and only got one mention in a magazine. My firm, Abbott & Klein is a small boutique PR and marketing agency that has represented celebrities, Fortune 500 companies, along with small business owners, inventors and TV/film companies. We don’t have the big overhead the larger companies have and will treat your company and products like they were our own. Therefore, unlike the big guys, we don’t take on everyone. If we feel we can’t do an incredible job for you or the business is out of our line of expertise, we won’t take you on. We specialize in publicity for speakers, artists, and inventors.

$1,000/month

1 press release (limited distribution)

Word Press site management

SEO (directory submission, links, etc.)

2 blog posts

2 articles w/ distribution

Social media campaign

Listing in Indie Sponsor or Speaker Sponsor

No fee crowd-funding

$2,500/month

2 press releases (full distribution)

Follow up calls

Word Press site management

SEO (directory submission, links, etc.)

Posting in forums

Weekly blog posts

2 articles w/ distribution

Social media campaign

Listing in Indie Sponsor or Speaker Sponsor

No fee crowd-funding

$4,000/month

2 press releases (full distribution)

Follow up calls

PPC campaign management

Word Press site management

SEO (directory submission, links, etc.)

Posting in forums

Twice weekly blog posts

4 articles w/ distribution

Social media campaign

Listing in Indie Sponsor or Speaker Sponsor

No fee crowd-funding

Full sponsorship management (no other PR firm offers this!)

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