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How eBay Deals With Counterfeit Products

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If you’re going to be a product entrepreneur, sooner or later you will have to deal with counterfeit products. It doesn’t matter if you’re a tiny one item inventor or NIKE, it happens to everyone.

counterfeit products
counterfeit products

The first time I heard about a counterfeiter I looked up “wrist water bottle” on the search engines and found a picture of me wearing my own product on a Chinese website. Since it had a phone number I called them up. When they were trying to sell me my own product they spoke perfect English, until I told them they were selling a counterfeit product and I owned the intellectual property. Suddenly, “no English”.

When I found counterfeiters selling my product on ebay I called up the company to let them know. As a company that deals with multiple people selling everything from used bikes to used chewing gum thrown away by Brittany Spears, they have to keep a handle on counterfeits. [Read more…] about How eBay Deals With Counterfeit Products

Why Your Company Needs a Rainmaker

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If you’ve ever been through a serious drought you know how it feels to get a massive downpour of rain. Companies go through similar droughts, whether through economic hardship, changes in technology, or just general changes in an industry. This is why your company needs a rainmaker.

rainmaker
rainmaker

In American Indian culture the rainmaker is typically a medicine man who would use rituals and incantations to artificially make it rain. This practice still goes on today in some parts of the world. The person who is able to bring the rain is the most valuable person in the tribe.

In business a rainmaker is the person who can bring in new revenue and find new clients. That person is the most valuable person in your company. Because without customers you don’t have a business. [Read more…] about Why Your Company Needs a Rainmaker

How Your Information Marketing Business Can Survive the Free Economy

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information marketing business
information marketing business

When it comes to information, it seems like everything is free these days. Free ebooks, free white papers, free newsletters, free videos, free blogs, and free webinars. Since content is king, the average information guru has to churn out an astronomical amount of content. And not just any content. It has to be well-researched, well-written, top quality content if you want people to read it, share it, and come back for more. And after all that hard work you’re just expected to give it all away for free. Where does it end? And how can your information marketing business survive and thrive in the free economy?

Here are several ways businesses are making money from the free economy:

  • Advertising – Most blogs and newsletters are free. But trust me, they take an enormous amount of time to maintain. That’s time that could be spent at another job making real, cold, hard cash. Even if you don’t count the years of sweat and blood equity someone has invested to gain the knowledge you read in a blog or newsletter, it takes a lot of time to research, write, and edit the blog or newsletter itself. I’ve read comments where people have complained about a blog having ads on it. Really? Bloggers and info producers [Read more…] about How Your Information Marketing Business Can Survive the Free Economy

A Solo Entrepreneur’s Guide to Keeping Their Company Going After They Die

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Guest Post by Alicia Lawrence

business continuity
business continuity

Death is the one thing we can count on in this life. We often push the thought aside to avoid depression. But in the case of a solo entrepreneur, death is something we have to be prepared for if we want our business to live on. While some entrepreneurs are fine with the thought of having their business die with them, others value all the time, sweat and tears they’ve poured into their work and hope it will sustain their family even after they are gone.

This is a guide for those solo entrepreneurs who hope to pass down their business to a family member or friend. One caveat before we begin: every business is different and, while entrepreneurs love doing things themselves, it’s worth your investment to have a lawyer or financial planner look over your business continuation plan to make sure you didn’t leave anything out. [Read more…] about A Solo Entrepreneur’s Guide to Keeping Their Company Going After They Die

Exclusive Distributorship Agreement for New Products

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exclusive distributorship agreement
exclusive distributorship agreement

You’ve invented a product and now you’re ready to take it to market. But before you jump into an exclusive distributorship agreement with the first person who shows interest in your product, there are a few things you need to know first.

1. Never grant exclusives without guarantees – The first thing everyone will ask when they approach you about selling your product is whether they can have an exclusive or not. I can’t really blame them for asking, because if they are going to put a lot of time and money into your product, they want to know that they have an exclusive to sell it and keep competition away. [Read more…] about Exclusive Distributorship Agreement for New Products